國際智財權管理

臺北科技大學 115-1 學期課程,課號 366246。

課程大綱

This course examines the strategic management of technological innovation and intellectual property. In today’s rapidly changing global economy, technological innovation and intellectual property are essential sources of corporate competitiveness, enterprise value, and sustainable growth. Through academic papers, case studies, oral presentations, and project-based learning, students will develop the ability to evaluate innovation opportunities, formulate intellectual property strategies, and integrate technological, legal, organizational, and commercial considerations into corporate decision-making.

課程進度

Week 1 — Introduction Week 2 — Ch 1 Introduction Week 3 — Ch 2 Sources of Innovation Week 4 — Ch 3 Types and Patterns of Innovation Week 5 — Ch 4 Standards Battles, Modularity, and Platform Competition Week 6 — Ch 5 Timing of Entry Week 7 — Ch 6 Defining the Organization’s Strategic Direction Week 8 — Ch 7 Choosing Innovation Projects Week 9 — Ch 8 Collaboration Strategies Week 10 — Ch 9 Protecting Innovation Week 11 — Ch 10 Organizing for Innovation Week 12 — Ch 11 Managing the New Product Development Process Week 13 — Gemini Notebook Week 14 — Gemini Notebook Week 15 — Ch 12 Managing New Product Development Teams Week 16 — Ch 13 Crafting a Deployment Strategy

評量方式

1. Oral Presentation of an Academic Paper and a Case Study: 40% 2. Oral Presentation of a Project: 50% 3. Gemini Certified Student Certification: 10%

教材

【遵守智慧財產權觀念,請使用正版教科書,不得使用非法影印教科書】 使用外文原文書:是 Schilling/Strategic Management of Technological Innovation