企業策略藍圖

臺北科技大學 114-2 學期課程，課號 356021。

課程大綱

企業策略藍圖：專業選修(3學分/3小時)，Open-Book 開書期中考與期末考。 中文課程大綱： Ch. 01 導論 Ch. 02 策略藍圖 Ch. 03 營運管理流程 Ch. 04 顧客管理流程 Ch. 05 創新管理流程 Ch. 06 法規與社會流程 Ch. 07 無形資產與企業策略之對焦 Ch. 08 組織資本準備程度 Ch. 09 資訊資本齊備程度 Ch. 10 人力資本齊備程度 Ch. 11 根據企業策略客制化策略藍圖 Ch. 12 策略藍圖執行之企劃 Ch. 13 個案研究：私人營利機構 Ch. 14 個案研究：公營機構 Ch. 15 個案研究：非營利機構 English Course Outline: Ch. 01 Introduction Ch. 02 Strategy Maps Ch. 03 Operations Management Processes Ch. 05 Innovation Management processes Ch. 06 Regulatory and Social Processes Ch. 07 Aligning Intangible Assets to Enterprise Strategy Ch. 08 Organization Capital Readiness Ch. 09 Information Capital Readiness Ch. 10 Human Capital Readiness Ch. 11 Customizing Your Strategy Map to Your Strategy Ch. 12 Planning the Campaign Ch. 13 Private-Sector Organizations Ch. 14 Public-Sector Organizations Ch. 15 Non-Profit Organizations

課程進度

企業策略藍圖：專業選修(3學分/3小時)，Open-Book 開書期中考與期末考。 Agenda: Week 01: Ch. 01 Week 02: Ch. 02 Week 03: Ch. 03 Week 04: Ch. 04 Week 05: Ch. 05 Week 06: Ch. 06 Week 07: Ch. 07 Week 08: Ch. 08 Week 09: Midterm Examination Week 10: Ch. 09 Week 11: Ch. 10 Week 12: Ch. 11 Week 13: Ch. 12 Week 14: Ch. 13 Week 15: Ch. 14 Week 16: Ch. 15 Week 17: Supplementary Activity Week 18: Final Examination

評量方式

企業策略藍圖：專業選修(3學分/3小時)，Open-Book 開書期中考與期末考。 Grading: Attendance Rate: 25% Assignments : 25% Midterm Exam : 25% Final Exam : 25%

教材

【遵守智慧財產權觀念，請使用正版教科書，不得使用非法影印教科書】 使用外文原文書：是 企業策略藍圖：專業選修(3學分/3小時)，Open-Book 開書期中考與期末考。 01: English Textbook: Robert. S. Kaplan and David P. Norton, Strategy Maps, Boston: Harvard Business Review Press. 02. English Articles: Professional Articles, Think Tank Reports, Website Contents, News Coverage, and Others.